Bananain Concept Store Bananain蕉内概念店
Some Thoughts设计的首家蕉内概念店位于深圳宝安壹方城内。作为一个“技术与设计驱动”的内衣品牌,蕉内专注于通过将面料科技、品质工艺、大数据反馈注入产品设计中,概念店的空间设计灵感也来源于蕉内产品设计所彰显的科技与秩序之感并蓄。设计师在空间内设计的装置道具相对凝固状态下,合理构建消费者与空间的相对驱动关系。
空间的构思与功能
在概念店的布局规划中,Some Thoughts认为空间之间应该有自然渗透的能力,内外空间缺一便无法立足。斜向的阵列柜体将空间切分为前后场,这样空间处理方式也正是缘由产品陈列产生的真实需求。设计构思上,设计师将内穿属性的商品放置于定制的柜体中,主动回避了选购时的尴尬;而复购率高的商品则置于前场的巨大的弧形装置中,以更友好的方式提供给大众心理和物理上的全面探索。
The first Bananain Concept Store designed by Some Thoughts is located in the Uniwalk Center of Baoan in Shenzhen. As a "technology and design driven" underwear brand, Bananain focuses on integrating fabric technology, quality mechanics and data feedback into product design. The design inspiration of the store also originates from the sense of technology and order interwoven in Bananain’s product design. The designer meticulously create the driving relationship between patrons and the space in a relatively solidified status of the installations and units designed within.
When planning the Bananain Concept Store, Some Thoughts conceive that space should be equipped with the ability to infiltrate naturally, and the indoors are inseparable with the outdoors, equally vital. The display cabinets arranged in oblique array divide the space into front and back fields, which meets the practical demand for showcasing Bananain’s products. In thinking how to house different products, a number of customized cabinets are introduced to store underwears, avoiding any inevitable embarrassments that may occur. The commodities with high re purchase rate are placed in the huge arc-shaped unit in the front atrium, providing the public with a comprehensive psychological and physical exploration in a more friendly way.
