项目位于江南桥乡——浙江绍兴市，自然、历史、人文资源丰富。设计团队在场地溯源中发现，则水牌居于水巷之中，桥连接起由此及彼的距离，州船来往于水系发达的里巷之间，作为城市肌理的重要组成部分，则水牌的水乡文化已经深深地镌刻在城市的名片之上。设计以在地文化为灵感来源，提取当地的八字桥、船文化与水元素作为设计逻辑与线索，同时关注到人在现代生活中强社交性需求的体验感，充分尊重建筑语汇的叙事表达，从平面布局到内部空间规划，注重内外一体化与统一性的拱形形态呈现，最终打造出一座富有人文脉络的主题商业概念馆，传递给人恰如其分的互动体验。设计从平面布局开始，采取中轴对称的平面规划，突出表现空间的序列性与仪式感。咖啡主题店的概念打造，在温馨适度的洽谈空间中，注重商业与艺术的融合。
JINKE CIFI City Cover is located in a South China town of bridge - Shaoxing City, Zhejiang Province, where is with rich natural, historical and human resources. The design team found in the traceability of the site that the water brand resides in the water alley, and the bridge connects the distance from place to place. The boats travel between the lanes with developed water systems. As an important part of the urban texture, the water doorplate culture of the water town has been deeply engraved on the city's business card. The design takes the local culture as the source of inspiration, and extracts the local eight-character bridge, boat culture and water elements as design logic and clues. At the same time, it pays attention to the experience of people's strong social needs in modern life, and fully respects the narrative expression of architectural vocabulary. From the plane layout to the internal space planning, the arched form that emphasizes the integration and unity of the inside and the outside, and finally a theme commercial concept pavilion with rich cultural context is created, which conveys an appropriate interactive experience to visitors. The design starts from the plane layout, and adopts the axis-symmetrical plan to highlight the sequence and sense of ceremony of the space. The reception lobby, as the first impression of the space, mainly uses the visual effect of the arched structure, which is completely in harmony with the lines of the building, realizing the connection between the inside and the outside. The experimental effect is that the volume transcends the dimension of reality, and can show the perception of life more than reality. The water bar display stand is different from the traditional water bar, it is with white marble counter shops and more practical displays, creating a space atmosphere comparable to professional coffee and beverage shops.