品牌「NO SUCH THING 有所」蕴含有所选择、有所探寻的意味，希望消费者在此的每次选择都能更接近理想生活。该项目位于绍兴，当地人们追求的理想生活不再局限于对一线城市的盲目跟风或同质化模仿，而是对自身当下生活有着更高的参与热情和探索欲望。设计师从场所的在地性出发，构建了一个契合当地气候的生活网格，使街道与店铺在外观与感官上达到同步协调。 绍兴柯桥处于中国轻纺城的核心位置，该买手店空间设计中使用的大部分布料源自当地市场。在空间设计时，墙体的装饰背板摒弃传统装修材料，采用当地生产加工的纺织面料，增添了空间的地域属性。
The brand "NO SUCH THING 有所"implies choice and exploration. We hope that every choice made by consumers here can bring them closer to their ideal life. The project is located in Shaoxing, where the ideal life people pursue is no longer merely about blindly chasing after or imitating the homogenized lifestyle of first-tier cities. Instead, it reflects a deeper engagement and a desire for exploration within their current way of life. Starting from the local context, we aim to create a lifestyle grid that better suits the local atmosphere.